Journal

Cows To Rwanda

Cows To Rwanda

Within an article written for coffee publication, Standart, our CEO and founder Tim Williams, reflects on his pathway to igniting ‘The Gitesi Project’ — a grassroots initiative to improve the life of Rwandan coffee farmers. Many years ago now, a shipment of green coffee I’d purchased from Rwanda arrived in bad condition. The company I was buying for couldn’t accept it or pay for it and the importer refused to pay the exporter, so the producer posted a loss and the farmers never got their secondary payment for the season. While it wasn’t their fault, the growers wore the financial...

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